Having an online business card with a centralised social media presence sounds like a pretty good idea. Small business professionals can end up having many social media networking accounts, once you take into account your blog, twitter, facebook, stumbleupon, digg, youtube, and possibly a few others.
Social media planning and strategy is a fairly new section for most small businesses in their marketing plan. It was only a few years ago that businesses were adding an “online” section to their marketing plan, and adding sub-categories like “website” and “banner ads”.
I became aware of Follow Friday when I first signed up to Twitter oh so long ago, but I have yet to fully engage in the ritualistic practice for a variety of reasons. Let me first explain exactly what “Follow Friday” is:
Twitter has evolved over the past few years into a powerful social media network, helpful for hobbists and business professionals alike. The popularity of Twitter has spawned an amazing selection of add on apps and website communities adding to the value of Twitter as a tool.